In consultation with the Samoa Ministry of Health, an 8-member BBF committee with membership from the National Health Services, Ministry of Education Sports and Culture, Public Service Commission, Samoa Red Cross, Samoa Family Health Association, National University of Samoa, Ministry of Commerce Industry and Labour, Ministry of Women, Community and Social Development was established to implement the process. Using a rigorous scoring process, the BBF committee scored the national BBF performance and reached consensus on the 8 gears using best available evidence.
The Becoming Breastfeeding Friendly process identified gaps in the national breastfeeding programming. The following recommended actions were presented to the key decision makers to address the gaps:
- Develop and Implement a National Breastfeeding Policy and Strategic Action Plan
- Strengthen capacity to monitor and evaluate all breastfeeding activities
- Ratify International Labour Organization Maternity Protection Convention 2000
- Have champions on Breastfeeding to become role models to advocate for breastfeeding
- Create a national budget line for breastfeeding activities
- Seek and hire a national counsellor and trainer position for breastfeeding